Media Entrepreneur, Founder of Hud House, Creator Behind Multiple Digital Brands, 12M+ Followers, 3B+ Views, & Builder of High-Volume Content Machines
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YOU ALREADY KNOW POSTING ON SOCIAL MEDIA CAN CHANGE LIVES. I'M LIVING PROOF. NOW IT'S
YOUR TURN.
18 years on social media. 17M followers. 4 billion views. 3 brands. I turned posting into a living — and now I teach regular people to do the same. Start posting, grow, monetize.
STUDENT RESULTS: BEFORE & AFTER
Some came to me starting from zero. Some were already posting and stuck. All of them grew.
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After
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YOUTUBE
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TIKTOK
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TESTIMONIALS
They started posting the right way — and it changed things.
My Story
WHO IS HUD LUCAS?
Hud Lucas is a content strategist and audience growth expert with 18 years building personal brands from the ground up — and the founder of Hud House, where he helps people turn content into income.
A performer since the age of 12, Hud built his creative instinct on stage long before he built it online — a musician who has performed across more than 15 countries. Born in São Paulo in 1990 and now based in Winnipeg, Canada, he has built and scaled digital brands across two countries. Across 3 brands, his content has surpassed 17 million followers and 4 billion views — led by his first personal brand, @HudSouza, which alone passed 14 million followers and 2 billion views across major platforms. On every one of them he was both the creative force and the face on camera, combining artistic instinct with a deep grasp of platform mechanics, audience psychology, and what actually makes content perform.
He holds a degree in Internet Systems from Nove de Julho University and an MBA in Coaching, Leadership, and Strategic People Management. He’s been invited to speak for organizations including ByteDance, Anhembi Morumbi University, and Momentum Portugal.
Hud has mentored hundreds of creators — generating over 5 million followers and more than 1 billion views for his students.
Today, Hud teaches regular people how to do what he did — show up, grow an audience, and turn posting into a real income.
Followers in 3 Brands
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HUD HAS SPOKEN FOR:
Trusted by companies and institutions to share strategic insights
WORK WITH ME 1:1
Private coaching for creators who want sharper positioning, faster growth, and a real path to monetizing.
Strategy Session
90-minute session
Main points of the 90-minute Strategy Session:
- Deep analysis of your current content, brand, and positioning
- Identification of your biggest growth bottlenecks
- Clear definition of your audience, niche, and angle
- Content strategy for short-form and long-form platforms
- Monetization strategy based on your current stage and goals
- How to structure what you offer, position it, and price it
- Platform strategy for YouTube, Facebook, Instagram, TikTok, Facebook, or multi-platform growth
- Organic growth opportunities and audience-building tactics
- Review of your content ideas, hooks, formats, and posting direction
- Action plan for the next 30 days with clear priorities
$250 USD
$350 CAD
Growth Advisory
8 Weeks of Strategic Support
Main points of the PRO Growth Advisory:
- Full 90-minute strategic deep-dive session
- Complete content, brand, and positioning analysis
- Clear growth roadmap tailored to your goals
- 2 months of private advisory support
- 4 strategy sessions (one every 15 days)
- Weekly content analysis and strategic feedback
- Review of hooks, topics, formats, and positioning
- Continuous refinement of your content strategy
- Monetization and offer optimization
- Platform-specific growth recommendations
- Accountability and adjustments based on performance
- Personalized action steps between sessions
- Direct guidance focused on faster execution and better decisions
$850 USD
$1200 CAD
Group Content Coaching
Weekly live group sessions · Only 20 spots
Main points of the PRO Growth Advisory:
- Weekly live group calls with direct feedback on your content
- Hot-seat reviews: your profile, hooks, and posts analyzed live
- A small room of just 20 creators growing alongside you
- Learn from every other member's review, not just your own
- Content strategy, hooks, and format breakdowns each week
- Monetization paths for your stage and niche
- Platform-specific growth guidance
- Ongoing accountability between sessions
- The most affordable way to work with me directly
COMING SOON!
20 SPOTS ONLY!
FOR BUSINESSES
Strategic advisory for brands that want stronger positioning, better content, and real audience growth.
Content System Build
For Brands
What we handle for you — end to end:
- A full audit of your brand's content and where the real opportunity is
- A custom content strategy built around your goals, market, and platforms
- Scripting and copywriting — we write everything, you just approve
- Full editing and production — short-form and long-form, done for you
- Posting and scheduling across every platform, on a rhythm that performs
- Hooks and angles engineered to stop the scroll and hold attention
- Day-to-day social media management — comments, consistency, the whole operation
- Performance tracking and strategic adjustments as the data comes in
- One team running your entire content engine, so you can run your business
Contact
For any inquiries please email
Or message:
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